- Duration: 48 min
- Platform: zoom
- Source: Read.ai 01JSZ115QG8FK3VN384NQYN0GE (https://app.read.ai/analytics/meetings/01JSZ115QG8FK3VN384NQYN0GE)
Transcript
[Lindy Drope]: you either. [Lindy Drope]: Hi, Michael, how are you? [UNKNOWN_SPEAKER]: Hi, how you doing? [Lindy Drope]: Good, thank you. [Lindy Drope]: Sorry for like the switch there. [Lindy Drope]: Yeah, no worries at all. All good. [Michael Houck]: Where are you calling in from [Lindy Drope]: I am in Charleston at the moment. Okay, nice, nice. [Michael Houck]: You don’t live there though, I take it? [Lindy Drope]: I don’t live anywhere at the moment. [Michael Houck]: Okay, you just float around? [Michael Houck]: Yeah, for now. [Lindy Drope]: I’m trying to figure out where the next home base will be. [Michael Houck]: Might be Charleston, but just here visiting right now. [Lindy Drope]: Okay, cool, cool. Well, thanks so much for taking the time. I’m excited to connect and get you started with Lindy. Brief introduction, so I’m Lindy with Lindy, not to confuse you whatsoever. [Michael Houck]: You’re not secretly an AI here? [Lindy Drope]: Not yet, not yet. Yeah, I help get all of our customers set up on their custom implementations where we build and test, deploy a Bespoke agent tailored for them. So, high-level, I can give you context on how these calls typically work. I know that you’re looking for ghostwriting for your agency, and that sounds like what we’re gonna be focused on today. Is that correct? [Michael Houck]: Yeah, I can give sort of high-level context now or later in the call, if that’s helpful. [Lindy Drope]: Yeah, yeah, we’ll dive into it. So, for today’s call, we’re gonna spend 5, 10, 15 minutes, like, you and I really ironing out the agent that you want us to build for you. After that, we’ll go through the volume, just kind of like average credit costs. And obviously we have our platform fee of $12.50 a month. Okay. And then we build, test, and deploy these agents really fast. So it's rapid implementation. We try to get you up and running within 24 to 48 hours of today's call. [Michael Houck]: Wow. Okay. [Lindy Drope]: At that point, we onboard you to the agent, and then you actually are assigned your own like Lindy engineer. So they're a Lindy builder. They'll be the one working on this agent. And then if you want to make iterations, optimizations, maybe build on the complexity, they're your dedicated account manager to kind of partner with you. You got a couple hours of our of our time per month and we continue to work together. So you're not left in the dark once we build this initial one. [Michael Houck]: OK, cool. [Michael Houck]: I have some sort of procedural question And then we can also talk about the actual agent and dive into it too. [Lindy Drope]: Let's do the procedural ones. Those sound fun. [Michael Houck]: That sounds very formal, right? No. Yeah. So I guess the question would just be the 1250 that's recurring every month, that covers just like a few hours of the engineer's time or what else is included in that? [Lindy Drope]: Yeah. So you're a Lindy Custom customer. So you have your dedicated Lindy engineer, you have Build iterations, training, optimizations, them in your back pocket two hours a month, or more or less, give or take, we're not a law firm. Under an hour, and then, yeah, we're gonna help you manage and optimize your agents, and you get a dedicated Slack channel with the team, and yeah. [Michael Houck]: Okay, yeah, I mean, I guess I see the value in sort of paying to have the agent set up, because I don't know what the heck I'm doing in here, right? But I feel like if I could train an engineer on my team to sort of learn how to do this, do I need to continue paying in the 1250 every month for some set period of time? Or could I do this initially, and then sort of bring it internal at some point in the future? [Lindy Drope]: Yeah, that's a good question. So we don't cost and build for just like one time commitments, of course. We front load those hours. So like us building this in 24 to 48 hours and then working and refining and iterating and making sure it's super, super ROI positive for you. We can't do without a commitment. That being said, most of the time we are training your engineer. So we get this agent up and going. Typically someone from your team may be like your in-house kind of automation guru. We're teaching them. On how to optimize their agent a lot of the times the founder kind of steps back at that point once his agents doing exactly what we want and They're they're either a working with your team empowering them getting them set up on the platform to be like a Lindy power user and then honestly providing that like like two hours of support and troubleshooting and just like taking some of the heavy lifting off of your guys's plate is is typically very valued long-term versus versus you guys being on your own. [UNKNOWN_SPEAKER]: Cool. [Michael Houck]: OK, so what is that? You mentioned that you guys don't do this without a commitment. Is that three months, six months, 12 months? [Lindy Drope]: Like what's the commitment there? [Michael Houck]: It's typically 12. [UNKNOWN_SPEAKER]: OK. [Lindy Drope]: Depending on the agent, we're able to occasionally do like a three or six month opt out, but I would be super transparent. Like if we custom build this agent for you and then you opt out, you would be opting out of using that agent. [Michael Houck]: OK, so I would need to sort of recreate something new from scratch if that was like, is the agent that we create Lindy's property then, or is it our property? [Lindy Drope]: It's still on your account. It's still your property. It's still your agent. But like the opt-out would technically mean you're like opting out on using this custom agent that our engineers have been building for you. [Michael Houck]: Got it. Okay. So, sorry, just to be super clear as I go into this. So it would not be usable at that point, basically we're saying we're not using this anymore? [Lindy Drope]: Exactly. Got it. [UNKNOWN_SPEAKER]: Okay. [Michael Houck]: That makes total sense. [Lindy Drope]: What the opt-out is, is like, we have a satisfaction guarantee. So it's like, if it's not exceeding your expectations, you don't have to keep using the agent. If it is exceeding your expectations and you still want to use it, unfortunately, we wouldn't be able to like give you the agent that our team like built and managed for you for three months and then have you discontinue. Does that make sense? [Michael Houck]: That makes total sense. Yeah, and sorry for all of this sort of more logistical questions up front here. Just wanna make sure I understand everything before we dive too deep. That all sounds good. So I think we can move forward and I'll just need to sort of in my head be evaluating as we go through this. Like, should I just sort of give a crash course to someone on my team or should we move forward with the process with your team sort of handling everything, which might be easier to do. [Lindy Drope]: And I do this, all day, every day, and I'll just be super transparent. Like a lot of the times I'm like, dude, just like, do this internally. And if it's more of a match to work with us, I'll be honest. [Michael Houck]: How big is your team? Yeah, so we have four engineers, all part-time. One is like basically full-time, and three are part-time. But the majority of our team is our content team. It's our writers, we have a meme lord on staff, you know, it's content strategists, editors. So in total, we have about 20 people, but the majority of them won't be sort of the interacting with this on the backend at all. [Lindy Drope]: So where, like my knee-jerk reaction, I do want to make sure we have time or else these calls always fly by and then we can't get you started if we don't work on the workflow. Where I'd say is super important and we're working with like an AI startup really similar to you. They just got started last week. We deployed their agent already. The huge value of them to work with us, similar team size, is we're not just building them one content. It's all content creation, by the way. We're not just creating one agent. So we started with this one agent, but they were like, we like, we're doing internal calls. We have like our Slack channels. We have analysis that we're doing. There's so many other aspects of their company that they wanted to get automated. They were like, we could like, now that we understand what this first one's doing, we have like a list of agents that I'm sure that we could implement and having them like figure out how to like set these up internally would just like almost like be a bit of a distraction. So now they've really like saw the long-term value and we're like cleaning up all these processes for them. So that was a huge like win for that team. [Michael Houck]: Well, yeah, I mean, look, if it's 1250 a month, that's not even like a big thing. We pay our writers more than that. So if we can read for, you know, to be doing half the things they're doing, this is going to be a huge net positive. So I'm not concerned about it. It's just obviously I want to make sure I understand sort of the framework that we're operating within here, which I think I do now. So I think we can move forward. Awesome. Awesome. Let's dive into it. Cool. So high level, we have a ghost rating agency where I sign clients, most of whom are founders or VCs, and they want to do social media content and on LinkedIn. In our X and or like an email newsletter or something like that on Beehive or Substack or wherever. And so we create content for them. And I was talking with my buddy Greg, actually Flo was on his podcast recently. I was talking with my buddy Greg and he has an SEO agency and he's like, yeah, we've automated like a hundred percent of it except for the sales calls. And I was like, that sounds amazing. I don't know if we can do that with content creation for like social media where it's more unique, love to see if we can or at least get close to there. So basically I have like three areas where I feel like we could use Lindy agents to dramatically cut down on how much time we're spending on things and increase our margins for the business too. So it's obviously, you know, high, high ceiling, I think. And the three areas are one ideation. So this is like scouring the internet, doing research about trending topics within a certain niche, and then doing deep research based on what those training topics are, taking those sources. Good. Sorry. Yeah. Do you want to go through these? So we'll always start with one. [Lindy Drope]: Do you want to go through them one by one? Or do you want to, like, go through all of them and then figure out which one we should start with? [Michael Houck]: Um, well, I guess I can start with the one that I think would have the would make it the biggest no brainer decision for us to move forward because it'd have the highest impact on on our margins, maybe we do that. [Lindy Drope]: I totally agree. Okay. The reason being is I can ask so many questions about every, I'll go into a rabbit hole on every single one and I'll end up kiboshing the whole call. So, so let's start with the highest leverage. [Michael Houck]: Okay. Highest leverage one is content creation. So for each client, every week we have a writer assigned to that client. They are doing research. They are going in and actually writing social media posts or newsletter posts within a certain format for that client. And they are delivering those to the client. That involves both text and in some cases images as well. [Lindy Drope]: And how are you doing the text right now? [Michael Houck]: The human is writing them. [Lindy Drope]: No, no, no. Like SMS, Twilio, like on their iPhone. Text, were you just saying like text, like text based and if it's just. Yeah, yeah, yeah. [Michael Houck]: Just like just like typing on the keyboard. [Lindy Drope]: Sorry, I thought you meant. Like we do texting automation. So I thought you were communicating with the client through like texting like iPhone. [Michael Houck]: No, no, no. This is like delivering weekly batches of social media posts for the client interview and then posting them on social media. But the key is that they have to be in that unique client voice for that specific client. So it's different for everybody. And so that's where, you know, 50% of our market is paying the writers to do that. And so if I can, my goal would be get that level of content creation in that unique voice for that client, for each client that we have, and then have the writer basically just like be an editor at the end to like tweak it or, or pass it through with a thumbs up or something like that. Okay. Let's go through this. [Lindy Drope]: Cause we built a very similar ones and we kind of have a cool way of setting this up. So new A new writer is assigned to a client, correct? [Michael Houck]: Yes. [Lindy Drope]: Or opposite, new client is assigned to a writer. And then do they share like a Slack channel? [Lindy Drope]: How do they communicate? [Michael Houck]: Yes, we have a Slack connect channel that goes between our workspaces. And we also have a Notion board. The Notion board is where we share the posts for review by the client before we approve them for scheduling. And in Slack is where we share ideas every week. And then the client responds with like a rambly voice note with their opinions and thoughts to get their unique POV. [Lindy Drope]: Anyway, we could make them just ramble into text. [Michael Houck]: Well, Slack transcribes it into like a little transcript. We're more talking about the API here. [Lindy Drope]: So unfortunately we wouldn't be able to see that. If you guys wanted to grab the transcript, like they can do a voice note. And then if you can just say like, hey, can you respond and thread with that? Or maybe, our agent just needs to see that text. [Michael Houck]: Yeah, I mean, I can have my my human assistant go in and drop the transcript into text in the thread. And that's totally fine. We just prefer getting the voice note from them because it lets them ramble rather than like, you know, they're just going to share more information in a two to three minute voice note than they would if we give them an unlimited amount of time to type it out. [Lindy Drope]: Okay, so our agent would monitor how this would work is our agent would monitor the Slack channel that's shared between you and your client. Now, could you walk me through exactly what you would need the agent to do on a weekly basis? How is the writing being curated? [Michael Houck]: What do you mean by how is it being curated? [Lindy Drope]: What is the human doing right now? [Michael Houck]: Yes, so the human is first sharing ideas and that's based on research, right? So that's sort of a separate workflow. Sorry, sorry. [Lindy Drope]: The client is sharing in the Slack channel ideas or the writer? [Michael Houck]: No, the writer is sharing ideas that came up during their research into the topic that week. [Lindy Drope]: So like the agent doing this or is the writer still going to be doing this? [Michael Houck]: I promise I'm gonna I know I know what you're saying. Let me let me talk through the whole thing. You'll get all the information you need. I promise. So the writer shares ideas in the Slack channel. And then that comes from research as a separate process. That's a separate agent that we can talk about another time. Then the client sees that and they respond with a voice note. And so then we could have my assistant go in, grab the transcript from the voice note, throw it into the thread. Um, and we would need the Lindy agent to monitor for, I guess, I don't know how we would have a track, the transcript in particular, maybe there's some sort of like trigger word we can put at the top. Um, whatever's convenient for the tool, but, um, it would take that transcript just like the writer, just like the human writer is now. And it would basically say, okay, based on these ideas and based on this feedback and like unique thoughts from the client, combine these into a social media post that accounts for that client's unique voice. And we'd have like a, a notion doc that has that unique client's voice, uh, written out that it could refer back to. Um, and like what types of posts it needs each week in like a separate doc, maybe that it also pulls Okay, I'm so I was like, cutting you off trying to jump the gun. [Lindy Drope]: This is like fairly simple, to be honest, like we can build this for you in 2024 hours. I thought you wanted the agent to do the entire writer process of like, okay, do you do the ideation? Okay. But I do want to do that. [Michael Houck]: But earlier, when I started talking about that, we pivoted and started talking about the content creation side rather than the research side. I thought those might might be two different workflows. Maybe I'm wrong. [Lindy Drope]: Um, yeah, I, I think, I think this one would be like, let's get a win on the board. Like let's get this up and up and working. And, and like, I'm going to reiterate it back to you. Correct me if, and like, yeah, you nay. So, um, writer is in the Slack channel and how many different like clients and writers and projects do you have going on at the same time? [Michael Houck]: We have about 30 active clients and we're adding, uh, somewhere between four and six per month right now. [Lindy Drope]: Okay. Let me think on how we architect this if it's the same. No, it can't be the same agent. Maybe it can. We'll have to think about this if we want different agents per client, or one agent that's referring to different notion docs of instructions of the client's brand social media. [Michael Houck]: I would much I would much prefer one agent where we have unique inputs in a Notion system that it knows how to work with, and it can just pull in the relevant details when it's writing the content. [Lindy Drope]: Yeah, we should be able to do this. It does get pretty intricate, because we're mapping, there's going to be several different mapping criteria per client. So writer puts in the ideas, we get the transcript back, your your assistant would just like paste the text in thread um or it would then take that feedback if we if we can have the agent do the research too I think we should based on like you have 30 different clients let's let's get this one ironed out so when they send an idea what is it is it just a link is it like a blur like what is it let me let me share my screen I can show you I can show Let me show you an example here. [UNKNOWN_SPEAKER]: Let me pull somebody up. [Michael Houck]: Here's a good example. Yeah, so like this is a message from our writer with like a few ideas. So it's like, here's like an idea and it links to a Read.AI thread or a website page. And basically we're asking the client for their POV on that. So he hasn't responded yet, as you can see, but he'll reply with a voice note later where he like talks about of these four topics. [Michael Houck]: And then where does the writer then go and edit? [Lindy Drope]: I guess that's my question. Right. [Michael Houck]: So the writer then listens to the voice note or voice notes and then goes into Notion and creates the posts on our Notion board and then signifies back in Slack to the client that they're ready for review. OK, so that's easy. [Lindy Drope]: So there is no actual content It's just the idea is client gives feedback. There's no updating. It's actually creating the content and then putting on to Notion and then responding in thread with the newly created content. Yeah, correct. [Michael Houck]: And then in terms of like scheduling it on social media, that's a separate workflow that we have like a content ops guy doing right now. Obviously, again, we'd love to automate that workflow as well with an agent, but we can sort of treat that as a separate work stream that we get to later. This is higher. Yeah. [Lindy Drope]: Um, this is, this is definitely doable. I think the only thing that I'm going to have to take in another, uh, another brain is just on how we're going to map each client to each like brand and tone. Are you guys able to create like a different, it would be best if this was on Google docs. The API is a lot friendlier for us to like search for the Google doc and be able to pull up a Google doc of the tone. Notions API, I'm not sure if you're aware, it's notoriously awful. And what I mean is we'd have to pre-configure it ahead of time. So it wouldn't be dynamic. So if we have our Slack bot watching 30 different channels, it would go to the same doc every time versus, oh, this is in client X's channel. That means I have to refer to this Notion doc with this brand style. Want this all to be dynamic because you're going to have multiple different clients and they're going to be changing. [Michael Houck]: Does that make sense? Yeah. We can, we can make it Google docs and put it in a Google doc folder and they all have the names and the Google doc title and all that. [Lindy Drope]: That's totally fine. That's easy. Perfect. Um, awesome. So just like roughly getting an idea on volume, how many projects do you have going or how many like ideas are sent on a daily basis? [Michael Houck]: Well, they sort of, they usually happen at the same time each week, right? So like on Mondays is when we send the idea posts like this, and then we get the voice notes back usually by Wednesday. And then we'll deliver the content by Friday. So, but it varies. Some clients get back to us late, or we'll have an idea on a Thursday that they're like, I want you guys to write this up right now. So it varies. Quite a bit, also different clients are on different cadences. So like one newsletter client might only have a sending a newsletter every two weeks and others might have it be daily, right? But we need like a new newsletter post every day of the week. Average on a month. In terms of like number of requests. [Lindy Drope]: How many social media content, like think big, if we are to like boost your business, boost your revenue, you guys are pumping business, like how many social media content draft should we be creating? [Michael Houck]: Let's do some quick math here. So let's say we got to, let's say we got to 50 clients who are active and let's say that each one is doing a full batch of content and they're doing a mix of long form and short form. So say realistically one post per day, let's say so seven and then we're doing that many weeks. And then maybe half of them are also doing a newsletter And that's also weekly on average. It's like 1,500, 1,600 per month. Sorry, 1,600 social media content posts? [Lindy Drope]: Between social media and newsletter, it'd be like 1,500, 1,600 if we like grow the business a bit from where it is right now. Oh, that's actually not as many as I thought. One question, like small detail, you create these Slack channels every time you onboard a new client, correct? Yeah. [Michael Houck]: With 99% of clients, there's one or two who are like, I don't use Slack. Let's do like WhatsApp or email or something like that. And so there's sort of unique cases where you'd have to build in some manual dropping into somewhere for. [UNKNOWN_SPEAKER]: Okay. [Lindy Drope]: How we'd set this up is we would have a Lindy, we'd have to monitor your entire Slack workspace, essentially. And, and have that agent trigger only when like at Lindy ghostwriter or something like that. [UNKNOWN_SPEAKER]: Sure. [Lindy Drope]: The, the reason being is, is you guys would have to like manually set the triggers to only watch these channels. And I, I assume that when you guys onboard new clients, you're onboarding many and it would be a little bit like manual to go in and like have to add that channel every time. Yeah. [Michael Houck]: But I mean, if it's going to a cost difference. I could just have my assistant, my human assistant do that. [Lindy Drope]: That wouldn't be an issue. Wouldn't be a huge cost difference. I'm just more thinking in terms of how we'd set up the agent and like what it's monitoring. Um, even with 1500, I'm, I'm estimating around a hundred credits, a hundred credits. Credits are being used for your tokens. Sure. Look at around 150,000 credits. Okay. That equates to 1500. Um, plus 1250 platform fee. I would, so that's 2,750. I would like to challenge that 100 though. I think there are ways that we can optimize the credits. Could you share with me a notion doc? I just wanna see how long these content posts are. [Michael Houck]: a lot is the honest answer. Like I'm happy to pull one up, but like, you know, sometimes it's like one line in a meme, right? And other times it'll be like a long form, like mini essay, basically. It just depends on the client and from sometimes post to post within a client. [Lindy Drope]: What are we, what are we doing in terms of the images you talked about? [Michael Houck]: Yeah, so we probably want like ideal case again, right? Maybe this is something we add on later and we just focus on the text to start, but you know, We are also sometimes creating, like for newsletter clients in particular, like infographics and charts and the client's brand and brand colors and things like that. So we could pull that in from Figma if you guys have a Figma integration, or we could do it just with like another Google Doc that has their like style guidelines or hex colors or something. [Lindy Drope]: Yeah, that may be something that's like a little tricky, especially if it's being done over Slack. Analyze attachments really only over email right now. So they're like send an image. I think I think that we'd we'd want that part to be human in the loop for right now. [Michael Houck]: Well, we're sorry. So they're not sending us images, right? I'm talking about like, we are proactively creating images to go along with their content when they post it or send it out in a newsletter. [Lindy Drope]: Yeah, what I'm saying is like, the only way that we can work with attachments or images like the files themselves is really email and like upload to Google Drive. [Michael Houck]: Okay. So we can't have images like created by the Lindy agent basically. [UNKNOWN_SPEAKER]: No. [UNKNOWN_SPEAKER]: Got it. [Lindy Drope]: Okay. No problem. Future. Future. Okay. So here, let's do this. I would love a, we don't really know this content creation. [Michael Houck]: um credits I'm gonna I'm gonna estimate closer to 50 the reason being is if some of them are quite short and actually do you mind sharing your screen just like roughly show me like one notion doc of like what some of the social media posts are yeah sure let me pull um let me pull one of our clients up here actually I'll just use my own so we have one of our writers doing stuff for me too so let me pull that up that'll be easiest uh there we go okay So in notion we have like, this is like a content board, right? So let's say that we have like this LeBron meme. Oh, this is actually a bad example. Um, let's try one of these memes. So this is like an image and it's like a one liner of text and that's it. That's the whole post. Right. But then for others, like, um, what's a good one. This one, maybe there's like, it's like a long posts, right? I would say this is like mid length, like it could be up to double this max, I would say. [Lindy Drope]: Okay, so what do you those are perfect, like those are perfect. Let's estimate at max 5050 credits. The on those mean ones, like what do you want us to do? Like, do you do just like, would we just not at Lindy at that point? [Michael Houck]: Yeah, I guess for the memes, we wouldn't we wouldn't at Lindy, because it sounds like Lindy can't interpret like the meme and then write a one So we could just have our main guy continue to do that. [Lindy Drope]: That's fine That's what I'm thinking and and that actually makes more sense because we're not gonna trigger the Lindy on like every request We'll have that keyword. So when your EA goes transcribes the the Voice memo Lindy will see that original message. So she'll see the Ideas she'll see the transcript and then she'll be able to create you guys almost can trigger your agent whenever you want it. [UNKNOWN_SPEAKER]: Great. [Michael Houck]: That sounds perfect. Perfect. Um, okay. [Lindy Drope]: So with that, consider how many social media posts minus the memes. Not every client does memes. [Michael Houck]: It's a bit tough. Um, can we say a thousand? Yeah, let's say a thousand. [Lindy Drope]: Let's say a thousand. [Michael Houck]: Okay. [Lindy Drope]: That, that like based on social media content that falls in the ballpark of where I'd expect it to, which is $500. Credits versus like $1,300 of credits. 500 is actually our minimum. So I think that that makes a lot more sense, plus we have room to scale. And you have your other use cases that I wanna make sure I write in the proposal, which are the idea creation, and then the scheduling of the posting. We're gonna add that to the proposal as like, hey, we get this up and going 24 hours. You guys are happy, you love it. There's iterations, we'll make them. Until we get that two thumbs up, like, this is writing everything the way that we wanted, like, this is great. Then start tackling on the other use cases. [Michael Houck]: Yeah, that makes sense. I'm aligned with that. Would it help if I, like, recorded a Loom video or record a voice note myself, like, just being as regimented as I can with the process? Because I know we're, I don't want to take up too much of your time. I know we're over time. Help if I just have that context for the engineer who's going to go in and set this up just so we minimize sort of back and forth after the fact? [Lindy Drope]: Uh, sometimes looms are like almost like a little bit trigger. If it's like a short loom, for sure. Um, I'm going to send over everything in writing. It would be helpful for you to just be like, yay, nay. Then we kick off the project and I do take in your Lindy engineer. They are like, we work on Slack, like very iterative. At that point, when we start, there may be like a couple questions we have, and I think it would be actually useful for our Lindy engineer to ask you those questions, and then for you to almost respond with that like one to two minute loom. That way we have like, he's asking for like the visual, we get it, plus you get to walk through whatever steps of that process. [Michael Houck]: Does that make sense? Yeah, that's fine. [Lindy Drope]: We can do it that way. Awesome. Any other questions, I do have to jump, but I'll include them in the call. My agent's drafting everything right now, proposal, email. It's gonna be in your inbox in like four minutes depending on OpenAI speed today. So anything else that I can help with? [Michael Houck]: No, I'm gonna be on a 13 hour flight starting in a few hours. So I won't get back to this probably till Wednesday realistically, I'll dig into whatever gets sent and assuming that we want to move forward, I think I've communicated everything and I have a good handle on sort of what the process would be, so I'm excited about it. [Lindy Drope]: Awesome. Is there any reason you wouldn't want to move forward? [Michael Houck]: Just if I sort of determined that, hey, we could build this ourselves in maybe a week or two weeks instead of a day and that that's not a huge blocker for us, but I also sort of see and having you guys build it out because this would be our first time working with the tool and we don't know all the sort of things that are gonna trip us up. [Lindy Drope]: So I just need to evaluate that. Yeah, I'll try to find... The content creation agents, they do sound really easy. They're like, oh, it's just like prompts and like blah, blah, blah. The mapping of all of this, I'm gonna preface with like, it is quite complicated the way that we're gonna map each channel to each spec to each. Yeah. I think that and just like viewing that and like getting a really good mental model is going to help your team tremendously. It helps me when I'm like, Oh, that's such a smart way to do this. I can't say enough like the value in that. [Michael Houck]: But yeah, I think for me, it's I need to, I need to write out some things about like, how accurate can we get the voice because I'm I'm actually not that concerned about the routing. I feel like you guys can handle that and I'm not super worried about that. I just need to make sure that we have something on our side that's gonna be able to present a unique voice for each client. [Lindy Drope]: Because if- You know, we could have our Lindy agent in the Slack channel. You could add voice and tone Lindy. And then when that Lindy is mentioned in your customer channel, just like voice note how they want their brand and their it's their tone and the style of content they want and then our agent would create like a user manual like a master prompt that says like how they should be drafting these social media content and it actually creates its own Google Doc that way you guys aren't hand typing like every client's tone does that make sense that does make sense last question I know you have to run I'm so sorry can I also Oh man, I just lost my train of thought. [Michael Houck]: Can I also... Tone, brand. Oh, can we make it so that this happens sort of behind the scenes? Because I don't want my clients to all of a sudden be like, oh, you're not using people anymore, you're just using AI? Well, I should pay you half as much, you know? [Lindy Drope]: Why don't we just like, I mean, you could just like call your agent, Sarah, and then be like, Sarah, can you, Jump on this. [Michael Houck]: And it doesn't show up as like an app in Slack or anything. [Lindy Drope]: They'll come through as an app. [Michael Houck]: There's no way to do it as a human. OK, maybe what we do is we set up separate Slack channels where like my human assistant copies and paste stuff into the other channel or something. [UNKNOWN_SPEAKER]: Really? [UNKNOWN_SPEAKER]: Yeah, why not? [Lindy Drope]: I just seems like now it's manual. [Michael Houck]: Yeah, but we're we're scrappy, you know, it's that doesn't bother me at all. It's as long as we're dropping it into the right place. And then sort of the big thing, the high leverage thing is can the content be written in the client's voice by the AI? I don't really care about the process outside of that. We have $5 an hour folks from the Philippines who are more than happy to come in and drag and drop stuff around. [Lindy Drope]: That’s not an issue. Okay. [Lindy Drope]: I mean, that’s important. [Lindy Drope]: I think that in that case, the way that we would build this agent could be a little simpler, but just like the emphasis is on the quality. It’s like, how are we extracting everything we need to know about the client, their tone, their messaging, like the quality of these contents, how we’re organizing it for your team, how we’re sending it back to your team, how we’re doing this super effectively at scale. Yeah. Like, is it instant? And like, does your client see it right away? That’s probably not exactly what you want. That doesn’t matter at all to me. [Michael Houck]: The only thing that matters, the only thing that makes us a success is can the AI deliver content that as good as our human writers and in that specific client’s unique voice. Outside of that, I don’t care. We can have our humans do all the process stuff. That’s not an issue at all. It’s literally just the quality of the content. [Lindy Drope]: I mean, yeah, in that case, I would honestly have us put the drafts on a Google docs, just like Google docs, send it to your EA and it would, it’s rich text. We can add like emojis, hyperlinks. We can do everything on a Google doc and just like do that on autopilot. Send to your EA we can make it DMS. We could have like a feed That’s like Lindy content alerts and like just have the agent pop in there new new content for client X This is this and then here’s there Oh, what’s cool is we could like link the Google Doc of like here’s the the doc or the instructions I use for their tone and their style if you have any feedback put it on the doc So that way you can like review and then you can be like, oh it’s doing like too many capital letters we want it more millennial. You could just like add that to the doc. And now moving forwards, that agent would then look at that doc and it would be like continuously learning. [Michael Houck]: Yeah, that that sounds like a stronger workflow. So that makes that makes it make a lot of sense. [Lindy Drope]: This is why I like to keep pestering with questions. Okay, I’m going to send that over to you. I do have to jump. I’m going to revise it kind of based on that what we chatted about. I know you have a long flight. Where are you flying? [Michael Houck]: Uh, Oahu. [Lindy Drope]: Oh, I mean, that’s worth a flight. Love it. Um, okay, well enjoy. I’m going to touch base on Wednesday. Uh, our Lindy builders love creative writing agents, so they’ll be all over this. They’ll like prioritize this. That’s why they hustle. Like this to them is so fun versus like something where it’s tricky APIs that we’re like hitting up back end. So, um, once we get the green light, we’re going to jump on it. We’re going to kick off that slide. Channel and again, really like work with you to make this your dream agent. Cool. Okay. [Michael Houck]: It sounds good. [Michael Houck]: I’ll keep an eye out for the email from you. I’ll reach back out on Wednesday, or if you don’t hear from me, feel free to bug me, but I should, I should reach back out and we’ll go from there. [Lindy Drope]: Perfect. My agent’s pastor. So it’s on autopilot. They’ll be following up on Wednesday. [Michael Houck]: Okay. Sounds good. I appreciate the time. [UNKNOWN_SPEAKER]: Okay.