- Brand: Megaphone (client: Project Omega)
Summary
Blake Stewart formally introduced to the Project Omega team as lead on production - taking full ownership of content, not just a top layer. Project Omega is in a deliberate pause to refine messaging and branding ahead of a September Series A announcement. Scope has expanded beyond nuclear fuel recycling to include advanced reactor fuel/recycling, power systems (new line), and a new facility. Content strategy, channel split, and workflow going forward were all locked in this call.
Decisions
- Blake takes full production ownership for Project Omega content going forward.
- Channel split: ~65% Project Omega account, ~35% Staff’s personal account (founder-led posts on Staff’s profile; broader topical content on Omega; cross-tag both).
- Pre-Series A priority: posts that land well on Staff’s LinkedIn for investor audiences.
- Topic areas to develop: space applications, power systems, regulatory/DOE innovation campuses, Navy applications, Project Omega origin story, community/grassroots (longer term).
- Areas to avoid: medical (isotopes only if general), safety framing (banana comparison already done).
- Blake sends weekly/bi-weekly content prompts to Johanna and Staff; input can be text or voice notes.
- Podcast transcripts (Staff’s public appearances) to be shared with Blake as source material.
- Founding Journey team will sign NDAs as needed to access internal docs/transcripts.
- Cadence: at least one post/week during slow period, ramping toward Series A.
See decision file: Project Omega Content Strategy - Pre-Series A
Action Items
| Owner | Task | Due |
|---|---|---|
| Johanna | Send podcast transcript links to Blake | ASAP |
| Johanna | Set up SME interviews with Samantha, Chris, and Will for Blake | - |
| Blake | Send weekly content prompts to Johanna and Staff | Ongoing |
| Staff | Complete pending Notion edits | Next weekend |
| Team | Confirm LinkedIn credentials for analytics access (check Typefully first) | - |
Notable Context
- Series A announcement targeted for September, alongside updated website.
- Brand guidelines being finalized: colors reduced from 17 back to a tighter set.
- Current queue: 2 weeks of approved/scheduled posts, 3 in review, 1 needing edits.
- “Project Omega is everywhere” feedback from external people - strong signal.
Full notes available in Granola (meeting id: 942d6851-5544-4bb2-91b4-3e777dbc757c). Transcripts not available on current plan.