Date: 2026-09-18 Channel: megaphone-goodword Permalink: https://ryevalley.slack.com/archives/C0AQR26KTQR/p1789733700534149 Reported by: Emma (SEO/content lead) Full report doc: https://docs.google.com/document/d/1UcDXC0UygF5udSM2oNr_06X-_HjNKrd6TC1tL6XUnVo/edit

Metrics (week of 2026-09-18)

  • Clicks: 293, up 25.2% from 234
  • Impressions: 16,200, up 36.1% from 11,900 - NEW RECORD
  • Average position: 6.6, improved from 7.3
  • Pages earning impressions: 102, up from 89
  • Search terms on page one: 312, up from 276
  • Search terms in top three: 75, up from 60

Key growth signals

  • “networking app”: position 9.7 to 5.8
  • “what is a networking event”: 6.5 to 4.7, now 604 impressions
  • “dex ai alternative” landed at position 5, driving the Dex alternative page from 729 to 3,573 impressions
  • Non-homepage clicks: 69 from 51; blog clicks: 40 from 26 (+54%)
  • Canada nearly doubled to 30 clicks; UK: 13; Germany: 11
  • AI/GEO mentions up 8.3% to 13; ChatGPT 46.2%, Google AI Overviews 38.5%, AI Mode 15.4%
  • AI traffic engagement rate: 63.2% (highest of any channel); 3/19 AI sessions submitted a form

Shipped this week

  • Landing page CVR improvement recommendations delivered
  • Newsroom page built, awaiting client approval to go live
  • Older blog post with broken PDF study link fixed (per Caroline request)

Open blocker

Cross-domain GA tracking from www.goodword.com to app.goodword.com is not set up. Trial signup completes on the app subdomain, creating a measurement gap for conversions. Emma asked U072RQ86TEJ (Goodword tech) for access. Follow up needed.