Date: 2026-10-05 12:30 PM EDT Granola: https://notes.granola.ai/d/dedc607f-97b0-4e39-aa24-2ba522dd06e3 Client: Haz Hubble (Pally) - pally/haz-hubble
Attendees
- Blake Stewart (Megaphone, account manager - note creator)
- Tatem Lindner (Jolt, short-form video)
- Blake Emal (Megaphone, content/ghostwriting)
- Haz Hubble (Pally, haz@pally.com) - CLIENT VERIFIED
- Michael Houck (joined briefly; noted he could not make full call)
Summary
Kickoff call for Pally (Haz Hubble). Haz is a UK executive at Pally, a next-gen AI messaging app, currently mid-launch with daily feature drops. Series A conversations underway; investor visibility by mid-November is a secondary goal. Primary goal: double followers by year-end (X: ~7.5K to ~15K; LinkedIn: ~15K to ~30K). Short-form video starting from near-zero (21 TikTok followers). Blake Emal and Tatem walked through process; intake form completion is the immediate blocker.
Decisions Made
- Primary goal: follower growth (double by year-end), not acquisition-first. Acquisition expected to follow organically.
- Content split: ~40-50% broad/personal growth, remainder investor-facing + deep thought leadership.
- X strategy: start with medium-to-long form (different from Haz’s current style) plus some short form, then calibrate.
- Short-form video: open to trends, not corny formats; filming should feel like a learning journey.
- Threads: not a priority, no real account. Haz may have accidentally connected Instagram to Threads field - ignore for now.
- Workflow: Slack + Notion (soon Studio). Hermes sends Monday prompts; Haz replies via text or voice note.
- Weekly calls planned; first video batch follows ~1 week after intake completion.
- Tatum sends scripts first; Haz films 1-2 to start (not all 7) to get early feedback before scaling.
- Redirect URI mismatch blocking Google, Slack, and other integrations in the dashboard - to be fixed (likely from domain change).
- Granola integration: add event-title-based filtering so personal sessions (therapy, breathwork) are excluded before they reach Studio.
- Shared Apple photo library to be set up for travel/event assets feeding LinkedIn/X.
Action Items
| Owner | Item |
|---|---|
| Haz | Complete intake/onboarding form - targeting Oct 6 at latest |
| Haz | Send screenshots of redirect URI mismatch errors (Google, Slack) |
| Michael/Dev | Fix redirect URI mismatch on Google, Slack, and other dashboard integrations |
| Michael/Dev | Add event-title filtering to Granola integration so excluded personal meeting titles never reach Studio |
| Tatum | Send filming equipment recommendations (mic, lighting, tripod, Octobuddy) |
| Haz | Set up shared Apple photo library for LinkedIn/X assets |
Notable Excerpts
“I think people buy from people. This has really been a philosophy of mine for my whole life… our main competitor is Instinct and Noah is very mysterious. And actually that’s like kind of a downside for him, especially given we’re trying to trust people with their private data. So if I can be the opposite and very trustworthy and a real thought leader on the topic, I think that’s going to be beneficial for the brand.” - Haz
“I do therapy and I do breathwork like every other week or whatever and I do record them… I wonder if you could add something along those lines where I could just say any event with this in the title actually doesn’t get passed into your systems at all.” - Haz
“First month you’re just learning, second month we’re starting to scale up, and third month, that’s when you start to actually see the needle move and you see a ton of growth.” - Tatum
Full transcript available in Granola. Note: recorder is Blake Stewart (Me = Blake Stewart, Them = Haz and others).