Date: 2026-07-30 4:00 PM EDT Attendees: Michael Houck (Rye Valley), Blake Stewart (Foundingjourney), Bryndis Henrikson (We Work Remotely, bryndis@weworkremotely.com), Geo (Megaphone, geo@megaphonestudio.com)
Summary
Sales and discovery call with Bryndis Henrikson at We Work Remotely (WWR). WWR recently acquired four other large remote job boards, creating multi-brand promotion angles. Bryndis had been exploring Reddit GEO/SEO with a competitor called Red Rover. This call positioned Rye Valley’s Reddit offering and zeroed in on subreddit creation as Bryndis’s preferred option.
Bryndis joined from a boat via Starlink.
Rye Valley’s Reddit Differentiators
- 1,000+ aged accounts, many up to 10 years old with long posting histories
- ~99% have 1,000+ karma; high credibility across niches
- All accounts US-based with US posting histories, human-operated (no bots, no offshore writers)
- Accounts cover diverse but coherent topic ranges to avoid looking like marketing
- Low takedown rate; replacements provided if content is removed
Four Service Options Presented
- PR / reputation management: seed threads to outrank negative narratives; less relevant for WWR unless a specific brand issue surfaces
- Q&A threads: one account posts a question, another answers organically 15-30 min later with brand mention and link; strong for GEO/SEO due to account trust scores
- Promotional comment packages: responses to high-value threads in relevant subreddits, keyword-targeted
- Subreddit creation and management: build and seed a new community from scratch, grow organically over time
Decisions / Direction
- Bryndis preferred subreddit creation: a general “working remote” community avoids single-brand appearance and allows promotion across all four acquired job boards naturally.
- No commitment made yet; Bryndis will review pricing with her team.
- Company Brain / Hermes agent integration discussed; WWR will check with engineering but it’s a nice-to-have, not a blocker.
Action Items
| Owner | Action |
|---|---|
| Michael | Send WWR pricing sheet covering all four Reddit service options |
| Bryndis | Review pricing with team and confirm which approach to pursue |
| Bryndis | Flag when WWR is ready to move on blog content for acquired job boards |
| Bryndis | Check with WWR engineering on Company Brain agent integration |
Notes
- Full word for word transcript is available in Granola (open via granola_id; paid team plan since 2026-08-13).
- Competitor context: Red Rover offers 30/50/100/150 comments/month, Latin America team, 1,300+ accounts.