Summary
Weekly Emil sync. Emil recently got engaged (trip to Provence). Website QA issues from launch identified (video section font, left-alignment, background color mismatch, stale “jobs lost” text; front-end engineer close to being let go). Outreach campaign: 1,400 leads, ~30% received first email, 46-47% open rate, under 1% reply rate with no bookings yet. University speaking targets: Stanford, Harvard, Wharton. Content updates: Tatum’s video strategy moving forward with free lead magnets and email list.
Decisions
- Fix video section: center it, apply site font, add heading, match background to site cream
- Do full site QA pass and chat with Rafael about front-end QA process
- Retainer equity option (SAFE note at current round valuation cap) deferred to August once Rye Valley changes settle
- University speaking: update expected next week on Stanford, Harvard, Wharton
Action Items
- Michael/team: fix video section on website (center, site font, heading, background)
- Michael/Rafael: full site QA pass; address front-end engineer QA process
- Michael: update Emil on Stanford/Harvard/Wharton speaking outreach by next weekly call
- Blake: review outreach copy and strategy (sub-1% reply rate); consider copy changes or adding Instagram
- Emil: respond on equity retainer offer by August
Notable Details
- Open rate 46-47% is healthy; reply rate under 1% needs addressing
- Tatum at 1,000 TikTok followers now, enough to start driving traffic
- Emil is GSB admin, may have additional pull at Stanford
- Front-end engineer flagged as ongoing problem; may be let go
Transcript
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